Jon Lunceford is a Homewood, AL native and has worked in digital media and marketing for over 15 years. He is a graduate of the University of Alabama, and also studied at Rutgers and Birmingham-Southern, where he played football for the Panthers.

Laurel is a social media professional from Birmingham, AL who has worked in public relations and other media roles for over a decade. Laurel is a graduate of Auburn University with a masters from Troy University.

Kelsey Dollar is a digital marketing professional based in Springville, AL who has worked for the largest media groups in central Alabama including AL.com, Cox Media Group, Cumulus Media and DBL Down Media as well as spending time with CMT in Nashville. Kelsey is a graduate of Troy University.